Legal
Cookie Policy
Last updated: 1 January 2026
What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function correctly, remember your preferences, and provide information to site owners about how the site is used.
How We Use Cookies
Blue Orchid Hotels uses cookies to:
- Enable core website functionality (session management, booking flow)
- Remember your preferences (language, currency)
- Analyse website traffic and performance via Google Analytics 4
- Deliver relevant advertising through our marketing partners
Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to function. They cannot be disabled. Examples include session cookies for the booking engine and authentication cookies for your account.
Performance & Analytics Cookies
We use Google Analytics 4 to understand how visitors interact with our website. These cookies collect information in aggregate and do not identify individual users. You may opt out of analytics cookies.
Functional Cookies
These cookies remember your preferences such as language selection, currency, and whether you have dismissed a notification. They improve your experience but are not essential.
Marketing Cookies
We use third-party cookies from advertising platforms (including Google Ads and Meta) to show you relevant adverts on other websites. These require your consent.
Managing Your Cookie Preferences
When you first visit our website, you will be presented with a cookie consent banner where you can accept or reject non-essential cookies. You can update your preferences at any time by clicking the "Cookie Settings" link in our footer.
You can also control cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the website.
Third-Party Cookies
Our website may contain content from third parties (such as Google Maps, YouTube and TripAdvisor) who may set their own cookies. We do not control these cookies and they are subject to the respective third party's privacy policy.
Cookie Retention
Session cookies are deleted when you close your browser. Persistent cookies remain for a set period — typically between 30 days and 2 years — depending on their purpose.
Contact Us
If you have questions about our use of cookies, please contact our Data Protection Officer at privacy@blueorchid.com or write to us at Blue Orchid Hotels, St Katharine's Way, London, E1W 1LD.